Category Development Manager (m/w/d) Insights & Analytics [Teilzeit]
Core
Lead Category Development projects for retail partners to optimize assortment, placement, and promotion for Dr. Oetker products.
Role type
Category Development Manager (FMCG)
Builds
Category development projects and long-term value-creation partnerships with retail partners
Domain
FMCG / Retail
Deliverable
product features
Required skills
assortment analysis, panel data analysis, shopper studies, marketing concept development, stakeholder presentation, process evaluation, reporting, market trend analysis
Preferred skills
ambient category knowledge, analytical tools proficiency, initiative, goal orientation
Technologies
Analysetools, Scanner data, Panel data
Responsibilities
Acquire and execute Category Development projects with retail partners, organize customer meetings in retail headquarters, conduct assortment analyses based on panel data, lead Shopper studies with external research institutes, present analysis results and recommendations to stakeholders, ensure transfer of Category Development know-how, create and develop reporting based on scanner and panel data
Seniority
Mid-level, hands-on IC