SEO Lead
Core
Lead SEO strategy and execution for a portfolio of clients, focusing on local SEO, Google Business Profile optimization, content direction, and link building to drive organic growth.
Role type
Senior SEO Lead (Agency/Multi-client)
Builds
Scalable SEO processes, client-specific roadmaps, and performance reporting standards.
Domain
Digital Marketing / Local Search / Multi-location SEO
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Local SEO strategy, Google Business Profile optimization, technical SEO auditing, content strategy, link building coordination, WordPress proficiency, data analysis (GA4/GSC), remote collaboration
Preferred skills
CRM/marketing stack experience, omnichannel strategy, structured data implementation, team mentoring
Technologies
Google Search Console, Google Analytics 4, SEMrush, Ahrefs, WordPress, Looker Studio, Asana, Slack, Zoom
Responsibilities
Own SEO strategy and execution for a portfolio of clients; Create and maintain SEO roadmaps covering technical improvements, content, local visibility, and link building; Conduct city-level keyword research and local expansion planning; Run technical audits covering crawlability, indexation, architecture, and Core Web Vitals; Collaborate with paid media/LSA teams to align messaging and growth priorities.
Seniority
Senior, hands-on IC