Senior Marketing Operations Specialist (m/w/d)
Core
Designing the future of Group Brand and Marketing by connecting processes, systems, AI, and digitalization to ensure sustainable, innovative, and future-oriented operations.
Role type
Senior Marketing Operations Specialist (Process & Digitalization)
Builds
Efficient workflows, scalable work practices, and innovative AI/automation solutions for Group Brand and Marketing.
Domain
Automotive Aftermarket + Marketing Operations
Required skills
Process analysis and optimization, AI and automation implementation, system and platform management, vendor and contract coordination, cross-functional project leadership, commercial and administrative process coordination
Preferred skills
Experience with AI agents, digital workflow design, SharePoint and Brand Hub development, IT interface management
Technologies
AI, automation tools, SharePoint, Brand Hub, marketing platforms
Responsibilities
Analyze, standardize, and optimize marketing processes; identify and implement AI/automation solutions; manage central marketing systems and IT interfaces; ensure audit-compliant governance and vendor management; develop digital workplace platforms; lead cross-functional projects; coordinate commercial and administrative operations
Seniority
Senior, hands-on IC