Global SEO/GEO Manager (m/w/d), Neumarkt
Core
Develop and implement global SEO and GEO strategies to drive visibility, brand authority, and growth for Bionorica's plant-based pharmaceutical products.
Role type
Senior Global SEO/GEO Manager
Builds
Global SEO, content, and GEO strategies for a pharma company
Domain
Healthcare / Digital Marketing
Required skills
International strategic and operational SEO, Technical SEO, Onpage/Offpage optimization, Content strategy, Information architecture, E-E-A-T/YMYL, Digital PR/Authority building, Performance measurement, Agency management, Stakeholder consultation, Data-driven analysis
Preferred skills
Knowledge of AI-driven search technologies and generative search systems
Technologies
SEO tools, Analytics tools, Reporting tools
Responsibilities
Develop global guidelines, roadmaps, and quality standards; Evaluate and manage local SEO, content, and GEO agencies; Build a global KPI framework and report on visibility, citations, traffic, conversions, and business impact; Collaborate with Brand Management, Medical Marketing, R&D, Communications, and technical teams.
Seniority
Senior, hands-on IC with strategic oversight