Online Marketing Manager (w/m/d), Kölle-Zoo Holding GmbH
Core
Managing the Kölle Zoo App, including content planning, maintenance, and continuous development, while executing campaigns to boost usage, customer retention, and interaction.
Role type
Online Marketing Manager (App & Campaigns)
Builds
Kölle Zoo App and digital marketing campaigns
Domain
Retail / Pet Supplies / Digital Marketing
Deliverable
product features
Required skills
Digital marketing, App management, Campaign management, Digital campaign planning and execution, Market and competitive analysis, Trend analysis, Project coordination, Stakeholder management
Preferred skills
Digital affinity, Knowledge of digital trends and innovative marketing solutions, Customer needs insight
Technologies
Mobile Apps
Responsibilities
Plan and maintain content for the Kölle Zoo App, Conceive and execute App campaigns and actions, Manage App and marketing projects including briefing and coordination, Develop new campaign ideas based on market and trend analysis, Coordinate external partners and collaborate with internal teams (Purchasing, Sales, Graphics, IT)