International Category Manager (m/w/d)
Core
Managing international trade marketing strategies, product launches, and promotional activities for a DIY tool and machinery accessories brand across Europe.
Role type
International Category Manager
Builds
Stationary marketing concepts, POS and omnichannel plans, and international promotion actions for DIY tool products.
Domain
Industrial tools and machinery accessories / European DIY market
Deliverable
product features
Required skills
International trade marketing, category management, POS concept development, market research, budget control, KPI analysis, cross-functional stakeholder management
Preferred skills
Experience in Key Account Management or outside sales, knowledge of Category Management, proficiency in additional European languages
Technologies
POS software systems, KPI monitoring software
Responsibilities
Coordinate product launches and stationery marketing concepts; Develop POS and omnichannel concepts including planograms; Design and calculate international display and promotion actions; Manage carrier systems and POS tools; Conduct and analyze POS market research; Liaise with sales, production, procurement, and logistics; Identify best practices and transfer knowledge across divisions; Monitor KPIs and budgets.
Seniority
Mid-level, hands-on IC with growth potential to leadership