Marketing-Referent (m/w/d) Vollzeit oder Teilzeit
Core
Operative Marketing role focused on B2B sales enablement, creating content and materials to help the sales team and customers sell outdoor living products.
Role type
Marketing Specialist (Sales Enablement)
Builds
Sales collateral, website content, event materials, and marketing campaigns for outdoor living products.
Domain
Manufacturing / Outdoor Living / B2B
Deliverable
product features
Required skills
B2B marketing, content creation, SEO, CRM management, event organization, copywriting, MS Office, Canva, Adobe Creative Suite, CMS
Preferred skills
B2B2C experience, technical product understanding
Responsibilities
Translate technical products into target-group-appropriate content for web, social media, newsletters, and print; develop and maintain brochures, presentations, and customer-specific documents; manage website content and SEO; support lead generation and CRM; organize trade fairs and customer events; create press releases and internal communications; analyze metrics to optimize campaigns.
