Creative Strategist (Houston, TX / San Jose, CA)
Core
Transform complex technology and business ambitions into compelling digital stories and narratives for HPE's brand, marketing, and executive communications.
Role type
Senior Creative Strategist (B2B Technology)
Builds
HPE.com content, integrated campaigns, product launches, thought leadership, and emerging digital experiences.
Domain
Enterprise Technology / B2B Marketing
Deliverable
product features
Required skills
Creative strategy, digital storytelling, brand strategy, content strategy, narrative framework development, cross-functional collaboration, visual communication, presentation skills, conceptual thinking.
Preferred skills
Enterprise technology experience, B2B marketing, AI-enabled creative workflows, interactive storytelling, global brand initiatives.
Responsibilities
Develop original concepts and narratives for HPE's most important stories; Translate complex technology into clear, relevant, and human ideas; Shape storytelling across web, campaigns, launches, and social platforms; Create narrative frameworks connecting innovation with customer needs; Partner with writers, designers, and subject-matter experts; Present ideas to build understanding and momentum; Explore AI, motion, and emerging formats for storytelling.
Seniority
Senior, hands-on IC