CareerPlan

International Marketing Manager (m/w/d) - Fashion & Body Fashion | Global Brand Management

Bayreuth, BAYERNRemoteFull-time2026-11-12
Hybrid

Core

Develop and execute international marketing strategies and brand positioning for a portfolio of swimwear and body fashion brands.

Role type

International Marketing Manager (Brand Management)

Builds

Global brand presence and marketing campaigns for Sunflair, Sunmarin, Opera, Olympia, and Wavebreaker

Domain

Fashion, Swimwear, Body Fashion

Required skills

International marketing strategy, Brand management, Digital marketing, E-Commerce, Social media, Content strategy, Project management, Budget planning, Trend analysis

Preferred skills

Experience in Fashion/Textile/Swimwear industry, Multilingual capabilities, Experience with external agencies

Technologies

Digital marketing tools, Analysis platforms

Responsibilities

Develop international marketing strategies and brand positioning, Plan and coordinate global marketing campaigns, Manage digital presence and social media channels, Coordinate external marketing agencies and production teams, Analyze KPIs and optimize marketing activities

Seniority

Mid-Senior, hands-on IC