Data Scientist
Core
Build predictive CLTV models and ML scoring systems for paid media leads to optimize targeting and bidding across ad platforms.
Role type
Senior Marketing Engineer (Data Science)
Builds
Predictive CLTV models, lead scoring ML models, tracking and conversion infrastructure
Domain
Paid media marketing, customer lifetime value (CLTV), attribution
Deliverable
production ML models
Required skills
Python, SQL, ML model development, data pipeline construction, paid media platform integration, attribution modeling, conversion API setup
Preferred skills
Experience with Meta/Google ad platforms, offline conversion uploads, German language skills
Technologies
Python, SQL, Tag Manager, Search Console
Responsibilities
Consolidate customer signals into a single source of truth, develop ML models to score leads by real value, feed scores back into ad platforms, own tracking and conversion infrastructure, turn raw behavioral data into measurable performance impact
Seniority
Senior, hands-on IC
