Product Owner, Conferences
Core
Lead the roadmap and execution of the Conferences Marketing Technology ecosystem, owning marketing platforms and digital experiences that drive attendee acquisition, engagement, and conversion.
Role type
Senior Product Owner (Marketing Technology)
Builds
Marketing platforms, digital experiences, and marketing automation capabilities for Gartner Conferences.
Domain
B2B Events / Marketing Technology
Deliverable
product features
Required skills
Product strategy and roadmap execution, Marketing technology expertise (Eloqua, Salesforce), Digital experience optimization, Stakeholder leadership, Agile product management, Data-driven decision making, Customer acquisition journey design, Technical acumen, Coaching and mentorship.
Preferred skills
Experience with major conferences, emerging technologies, AI tools.
Responsibilities
Develop and execute the product roadmap for marketing technology platforms; Drive initiatives to improve attendee acquisition and conversion rates; Translate strategic objectives into actionable requirements and user stories; Own and enhance marketing technology capabilities including Oracle Eloqua; Build partnerships across Marketing, Technology, and Conference Leadership; Define success metrics and measure marketing performance; Mentor Product Owners and peers on best practices.
Seniority
Senior, hands-on IC with mentorship responsibilities.
