Senior Marketing Tech Engineer
Core
Build, configure, and maintain the marketing technology stack to ensure reliable data flows and accurate reporting for business goals.
Role type
Senior Marketing Technology Engineer
Builds
Marketing technology platforms, data pipelines, and customer journey solutions
Domain
Fintech / Marketing Technology
Deliverable
production ML models | product features | dashboards & analysis
Required skills
Martech stack management, event tracking, data flow configuration, integrations, troubleshooting, schema management, stakeholder collaboration
Preferred skills
Experience with Segment CDP, GA4, Mixpanel, Salesforce Marketing Cloud, Adobe, Contentstack, Google Marketing Platforms
Technologies
Segment, GA4, Mixpanel, Salesforce Marketing Cloud (SFMC), Salesforce Data Cloud, Data Warehouses, Google Tag Manager (GTM)
Responsibilities
Maintain and optimize the Martech stack and data pipelines; Configure and support Segment CDP for clean data flow; Troubleshoot data integrity issues across downstream systems; Implement governance for events, traits, and GTM tags; Collaborate with business stakeholders to translate requirements into technical implementations; Keep documentation up to date for scalable operations.
Seniority
Senior, hands-on IC