Content Marketing Manager Fokus Mikrochirurgie /Neuro & Spine, 2 Jahre befristet (m/w/x)
Core
Develop and execute global multichannel marketing campaigns and digital content for ZEISS's microsurgery, neurology, and spine medical technology solutions.
Role type
Content Marketing Manager
Builds
Global marketing campaigns, product websites, and sales enablement materials for medical devices
Domain
Medical Technology / Microsurgery & Neuro & Spine
Deliverable
product features
Required skills
Campaign management, SEO, digital channel strategy, project management, KPI definition, agency coordination, AI/GenAI tool usage
Preferred skills
Adobe Creative Cloud, Canva, Google Analytics, Power BI, English fluency, European travel
Technologies
Google Analytics, Power BI, Adobe Creative Cloud, Canva, MS Office, AI/GenAI tools
Responsibilities
Develop communication concepts for global campaigns, create product websites and optimize content, manage media planning and campaign performance analysis, coordinate internal and external partners, utilize AI tools for content development and process efficiency
Seniority
Mid-level, hands-on IC