Head of Marketing
Core
Develop and execute local go-to-market strategies, portfolio strategy, and multi-channel marketing campaigns for the Medical Technology division in Korea to drive business growth.
Role type
Head of Marketing (Medical Technology Division)
Builds
Local marketing strategies, commercial excellence initiatives, and integrated marketing campaigns for medical technology products.
Domain
Medical Technology / Healthcare
Deliverable
product features
Required skills
B2B and B2C marketing strategy, market analysis, commercial excellence, portfolio management, new product launch support, team leadership, financial acumen
Preferred skills
Medical device or healthcare industry experience, Master's degree
Technologies
None stated
Responsibilities
Develop local go-to-market strategies aligned with global objectives; Lead commercial excellence initiatives including customer segmentation and demand forecasting; Execute integrated multi-channel marketing campaigns and events; Manage portfolio performance and P&L; Lead and develop the local marketing team.
Seniority
Senior, hands-on IC with leadership responsibilities