Head of Advertising Product Management , Ad & Media Company (A&M)
Core
Lead the advertising and marketing product portfolio strategy, development, and monetization for Rakuten Marketing Platform, leveraging the Rakuten ecosystem assets (100M+ IDs, commerce, data, fintech) to redefine advertising business models.
Role type
Head of Advertising Product Management (Strategy & Portfolio Leadership)
Builds
Advertising and marketing products, product portfolio, and new business models for Rakuten Marketing Platform
Domain
Digital Advertising, AdTech, MarTech, Data-Driven Marketing
Required skills
Product strategy, portfolio management, Go-to-market strategy, cross-functional leadership, business transformation, P&L management, stakeholder consensus building
Preferred skills
Experience as Head of Business/Product/Sales, strategy development for executive teams, leading billion-yen scale business transformations, deep expertise in advertising/digital marketing, Build/Buy/Partner decision-making
Technologies
AI, machine learning, AdTech/MarTech platforms, data analytics tools
Responsibilities
Formulate mid- to long-term product vision and strategy; define portfolio strategy and roadmap; identify new product opportunities; launch new products from 0→1; enhance competitiveness and profitability of existing products; design investment priorities and resource allocation; build strategic alliances with AdTech/MarTech partners; lead cross-functional product development; mature the product management organization; participate in business operations and key decision-making as a management team member.
Seniority
Executive, hands-on IC with strategic leadership
