Candidate for Digital Marketing Product Development Manager - Ad & Media Solutions Section, Data Solutions Department, Marketing Solutions Business(A&M)
Core
Lead the development of digital advertising effectiveness verification products and promote strategic alliances within the data-driven marketing domain.
Role type
Senior Product Development Manager (Ad & Media Solutions)
Builds
Digital advertising effectiveness measurement schemes and new data-driven marketing products
Domain
Digital Advertising, Marketing Research, Big Data, AI
Deliverable
product features
Required skills
Digital advertising expertise, Project management, Business opportunity exploration, Roadmap formulation, Stakeholder negotiation, Product strategy
Preferred skills
Data and AI domain knowledge, Management experience, Alliances building
Technologies
Big data platforms, AI tools, Digital advertising platforms
Responsibilities
Formulate and drive project roadmaps for new businesses, Build digital advertising effectiveness measurement schemes with media companies, Prepare management proposals and discussion materials, Manage product development team and project scope
Seniority
Senior, hands-on IC with management responsibilities
