Sr Analyst, Commercial Planning
Core
Drive day-to-day commercial performance by orchestrating planning and execution across business levels, ensuring initiatives run on time and aligned to targets.
Role type
Senior commercial planning analyst
Builds
Commercial plans, business cases, and performance reports for Disney's LATAM DTC segment
Domain
Entertainment, Media, Direct-to-Consumer (DTC)
Deliverable
production ML models | product features | dashboards & analysis | client delivery
Required skills
Cross-functional coordination, campaign execution support, business case modeling, feasibility analysis, KPI tracking, trend identification, financial insight translation, data-driven recommendations
Preferred skills
Experience in Entertainment, Technology, or Consulting
Technologies
Excel, Power BI, Airtable
Responsibilities
Coordinate cross-functional action plans to achieve commercial targets; Support execution of campaigns, promotions, content initiatives, and partnership activities; Collaborate with Marketing, Content, Product, Analytics, and Partnerships teams; Escalate risks, delays, or alignment issues; Assist in developing and modeling business cases for new and existing commercial initiatives; Analyze feasibility, scalability, and expected business impact; Support performance reporting through KPI tracking and target monitoring; Identify trends, performance gaps, and opportunities for improvement; Contribute to the analysis of business trends, risks, and opportunities for planning purposes; Support the translation of commercial activities and market dynamics into financial insights
Seniority
Senior, hands-on IC