Sr. Marketing Specialist
Core
Support the Assistant Marketing Manager in developing and executing comprehensive marketing strategies for the TDS business across online and offline retail channels to strengthen brand equity and accelerate growth.
Role type
Senior Marketing Specialist (Retail & E-commerce)
Builds
Marketing strategies, retail activations, digital campaigns, and brand assets for Disney Store.
Domain
Retail / Consumer Goods / E-commerce
Deliverable
product features
Required skills
Marketing strategy planning, retail visual merchandising, social media management, project management, cross-functional collaboration, data analysis, creative asset development
Preferred skills
Experience with international companies or agencies, ability to manage multiple projects concurrently, strong partnership-oriented mindset
Technologies
Excel, Word, PowerPoint, Outlook
Responsibilities
Support planning and execution of marketing initiatives aligned with brand guidelines; assist in planning pop-up store grand openings and activation strategies; develop key visuals, product storytelling, and retail décor; oversee social media and digital marketing activities; coordinate production and installation of marketing materials; collaborate with cross-functional teams to drive product sell-through.
Seniority
Senior, hands-on IC