Alternance - Assistant Brand Marketing - H/F
Core
Execute the 360-degree marketing plan for consumer electronics product categories, managing communication assets, promotional actions, and digital content.
Role type
Assistant Brand Marketing (Consumer Electronics)
Builds
Marketing campaigns, communication assets, promotional kits, and digital content for LG consumer electronics.
Domain
Consumer Electronics / Brand Marketing
Deliverable
product features
Required skills
Marketing plan development, video and static asset creation, social media content planning, promotional campaign execution, digital asset adaptation, competitive intelligence, office software proficiency.
Preferred skills
Prior internship experience, electronics industry interest.
Technologies
PowerPoint, Excel
Responsibilities
Develop and deploy the LG France 360-degree marketing plan; Create and adapt video and static communication supports; Plan and create additional content for newsletters and social media; Monitor and ensure brand message consistency across channels; Execute promotional actions and develop agency briefs; Analyze performance of promotional operations; Monitor competitor promotional offers; Create and adapt digital assets for media campaigns and e-retail activations.
Seniority
Student (Master's final year), Internship/Alternance