Media buyer (Apps)
Core
Media buyer responsible for acquiring app traffic for iOS/Android applications in Ukraine and Tier-1 markets.
Role type
Media buyer (mobile apps)
Builds
User acquisition campaigns for official app projects
Domain
iGaming / Mobile Apps
Required skills
App traffic acquisition, Facebook Ads (Web-to-App), Apple Search Ads, Unity Ads, Moloco, Liftoff, Mintegral, Ironsource, Google Analytics, AppsFlyer, Adjust, A/B testing, conversion optimization, ROI analysis
Preferred skills
Digital marketing growth mindset, analytical skills, cross-functional collaboration
Technologies
Facebook Ads, Apple Search Ads, Unity Ads, Moloco, Liftoff, Mintegral, Ironsource, Google Analytics, AppsFlyer, Adjust
Responsibilities
Create, launch, and optimize ad campaigns across mobile ad networks; Analyze and optimize campaign performance; Conduct A/B testing on creatives and strategies; Report on campaign metrics and test new hypotheses; Develop and optimize strategies to increase conversions and revenue
Seniority
Mid-level specialist
