Produkt Manager (m/w/d) Bonne Maman & Odenwald
Core
Strategic and operational development of the Bonne Maman and Odenwald brands in the German market.
Role type
Product Manager (FMCG)
Builds
Integrated marketing campaigns, product portfolio management, brand strategy execution
Domain
Food & Beverage, FMCG
Deliverable
product features
Required skills
Brand strategy, product portfolio management, innovation leadership, marketing mix expertise, consumer insight analysis, budget planning, market data analysis
Preferred skills
Experience in food retail or FMCG, English fluency
Technologies
None stated
Responsibilities
Develop and implement brand strategy for Bonne Maman and Odenwald, manage product portfolio lifecycle, lead innovation and renovation projects, develop integrated marketing campaigns, plan and manage marketing budgets, analyze market data and profitability metrics
Seniority
Mid-level, hands-on IC
