(Senior) Marketing Manager B2B Tech (m/w) | 30-40 h in Altenstadt bei Frankfurt am Main | Hybrid
Core
Develop B2B marketing strategy, content, and campaigns for IT security and infrastructure services to drive demand and brand visibility.
Role type
Senior B2B Marketing Manager
Builds
Marketing strategy, content (web, LinkedIn, video, podcast), and lead-generation campaigns for IT services
Domain
IT Services / Cybersecurity / Managed Services
Required skills
B2B marketing strategy, content creation, campaign management, SEO/SEA, stakeholder management, project management, brand development, data analysis
Preferred skills
IT/Technology industry experience, thought leadership development, AI tools usage, event management, design tool proficiency
Technologies
LinkedIn Ads, Meta Ads, Canva, Figma, Adobe, CMS
Responsibilities
Develop marketing strategy with leadership, create content for IT decision-makers, manage paid and organic campaigns, define KPIs and optimize performance, build thought leaders, manage agency relationships and budget
Seniority
Senior, hands-on IC