Teamleitung (m/w/d) Brand & Communication
Core
Leading the Brand & Communication team to drive corporate identity, product marketing, social media, and international PR for a market leader in vehicle equipment and transport solutions.
Role type
Senior Brand & Communication Team Lead
Builds
Corporate identity, marketing campaigns, and brand positioning for B2B industrial clients
Domain
Industrial manufacturing / B2B marketing
Deliverable
product features
Required skills
Team leadership, corporate communication, PR and media relations, B2B marketing strategy, stakeholder management, digital marketing tools proficiency
Preferred skills
B2B communication in industrial/manufacturing environments, strategic planning, hands-on execution
Technologies
LinkedIn, HubSpot
Responsibilities
Lead and develop the Brand and Communication team; manage international press relations and media network; develop corporate identity and language; execute national and international campaigns; drive communication themes with stakeholders and manage budgets/KPIs