Digital Marketing-Manager (m/w/d) - Schwerpunkt Content befristet für 2 Jahre
Core
Conceive and execute targeted content for digital channels and paid campaigns, producing text, layouts, and video from storyline to post-production while ensuring AI content quality and monitoring performance.
Role type
Digital Marketing Manager (Content)
Builds
Digital content assets and paid campaign materials for a major German insurer and financial services provider.
Domain
Insurance and Financial Services
Required skills
Content strategy, Storytelling, Text writing, Video production, AI content generation, Performance analysis, Adobe CC, Figma, Project management
Preferred skills
None stated
Technologies
Adobe CC, Figma, AI tools
Responsibilities
Conceive and execute targeted content for digital channels and paid campaigns; Produce content (text, layouts, video) from storyline to post-production; Write creative texts and develop storytelling formats; Create and optimize AI content with quality assurance; Monitor campaign performance and derive data-based recommendations.