Manager Strategic Brand Awareness & Talkability (m/w/d)
Core
Strategic brand positioning and thought leadership management, including event representation and social media control to maximize market impact.
Role type
Manager, strategic brand awareness & talkability
Builds
Strategic communication campaigns, event participation, and social media content
Domain
Corporate Marketing / Brand Management
Deliverable
product features
Required skills
Strategic market analysis, event scouting and management, social media strategy, data-driven performance measurement, stakeholder negotiation
Preferred skills
Analytical thinking, trend sensing, hands-on execution, networking
Technologies
Social media platforms, event management tools
Responsibilities
Observe market and political developments to identify communication timing; Identify and recommend participation in strategic events; Manage end-to-end event preparation and execution; Operate social media channels to extend event reach; Analyze campaign effectiveness and optimize based on data