Shopify Manager m/w/d
Core
Building and optimizing a complete D2C e-commerce channel for a home, household, leisure, and hobby retailer.
Role type
Senior Shopify Manager (D2C)
Builds
Direct-to-consumer Shopify store, landing pages, and D2C funnels
Domain
E-commerce / D2C Retail
Required skills
Shopify platform expertise, Conversion Rate Optimization (CRO), Performance Marketing, D2C scaling, Shopify Apps & Theme customization, Data analysis (KPIs), A/B Testing, GA4/Pixel tracking
Preferred skills
GA4, Pixel, Events tracking
Responsibilities
Operate and strategize the Shopify store, optimize UX/UI and checkout funnels, manage D2C funnel development, build and optimize landing pages, integrate and manage Shopify apps/tools, collaborate with performance marketing teams, analyze KPIs (Conversion Rate, AOV, CAC, ROAS), conduct A/B testing, ensure clean tracking implementation
Seniority
Senior, hands-on IC