Marketing Specialist / Marketing Manager (m/w/d) – IT & Kassensysteme
Core
B2B marketing specialist driving lead generation, content creation, and online marketing for an IT service provider specializing in cash register systems and network infrastructure.
Role type
B2B Marketing Specialist / Manager
Builds
Marketing campaigns, website content, sales enablement materials, and brand identity for IT services and cash register systems.
Domain
IT Services / Cash Register Systems / B2B
Deliverable
product features
Required skills
B2B marketing strategy, content creation (text, graphics, video), SEO, performance marketing (Google Ads, Social Media Ads), sales enablement, WordPress, Google Analytics, Canva, email marketing tools
Preferred skills
Experience in IT services, SaaS, or cash register systems, Vietnamese or English language skills
Responsibilities
Develop and execute targeted B2B marketing campaigns for the hospitality and SME sectors, create website and social media content, manage SEO and performance marketing campaigns, design sales enablement materials, and develop corporate identity
Seniority
Mid-level, hands-on IC