Retail Media Manager (m/w/d)
Core
Operate and optimize digital retail media activities and marketplace advertising campaigns for e-commerce platforms in Western Europe.
Role type
Retail Media Manager (Marketplace Advertising)
Builds
Sponsored Ads campaigns, Retail Media DSP campaigns, and visibility packages on e-commerce and retail platforms.
Domain
E-commerce, Retail Media, Digital Advertising
Required skills
Amazon Sponsored Ads, Retail Media DSP, Bid Management, Performance Marketing, E-commerce, Data Analysis, Budget Management, Campaign Optimization
Preferred skills
Amazon Marketing Cloud (AMC), Display Advertising, Adference, BI Tools, AI for scaling
Technologies
Amazon Advertising, CitrusAd, Adference, Amazon Marketing Cloud (AMC)
Responsibilities
Plan, set up, and optimize Sponsored Ads campaigns with a focus on Amazon; Manage and optimize Retail Media DSP campaigns; Plan and book visibility packages with online drugstores and mail-order pharmacies; Analyze campaign performance and derive optimization measures; Evaluate the impact of retail media activities on total revenue and market share; Create regular analysis reports and performance evaluations; Build new retail media channels and platforms in European markets.
Seniority
Mid-Senior, hands-on IC