SPECIALIST PRODUCT MARKETING (M/W/D)
Core
Manage product marketing channels and brand positioning for Lizenzero, a digital licensing platform in the circular economy.
Role type
Product Marketing Specialist
Builds
Digital licensing solutions and portals for the circular economy
Domain
Industrial recycling / Circular economy / SaaS
Deliverable
product features
Required skills
Product marketing, cross-functional stakeholder management, sales and marketing enablement, training and webinar delivery, content creation and customer communication, performance optimization, agency management
Preferred skills
Headless CMS, Adobe Creative Cloud, Mailjet or Brevo
Technologies
CMS, Adobe Creative Cloud, Mailjet, Brevo
Responsibilities
Manage product marketing channels and brand positioning, coordinate cross-functional collaboration between Product, Marketing, Sales, and Support, create sales and marketing enablement materials, conduct training sessions and webinars, develop customer communication content, optimize messaging based on performance data, manage external agencies
Seniority
Mid-level, hands-on IC
