Wirtschaftsingenieur/Wirtschaftsingenieurin (m/w/d)
Core
Develop and implement international market strategies to position and strengthen Eplan solutions in the Food & Beverage industry.
Role type
Senior Market Strategy Manager (Food & Beverage)
Builds
International market strategies, reference projects, and marketing activities for Eplan solutions
Domain
Industrial software (CAx/Engineering) in the Food & Beverage industry
Deliverable
product features
Required skills
International market strategy, industry ecosystem analysis, B2B sales enablement, strategic project management, stakeholder networking, brand marketing, requirement gathering for product development
Preferred skills
Process industry experience, CAx/Engineering software knowledge, advisory sales processes, decision-maker communication
Technologies
CAx, Engineering software
Responsibilities
Analyze global market trends and identify key actors in the industry ecosystem; Support international sales companies with industry knowledge and marketing tools; Build and maintain an international network of customers and partners; Conceive and accompany strategic showcase projects with target customers; Strengthen brand awareness through industry events, trade fairs, and social media; Translate market requirements into product and solution development