Director, CAIT (1-year Contract)
Core
Director leading creator, affiliate, influencer, and talent (CAIT) strategy and social commerce execution for enterprise brands in Australia.
Role type
Senior IC Director (Creators, Affiliates, Influencers & Talent)
Builds
Integrated creator campaigns, TikTok Shop setups, affiliate programs, and full-funnel commerce solutions
Domain
Marketing / Social Commerce / Creator Economy
Deliverable
product features
Required skills
Influencer marketing strategy, Social commerce expertise, Talent negotiation, Commercial acumen, Team leadership, Client presentation
Preferred skills
TikTok Shop strategy, Affiliate program execution, APAC market knowledge
Technologies
TikTok Shop, Affiliate platforms
Responsibilities
Formulate multi-channel creator and social commerce strategies, Lead end-to-end social commerce capabilities including TikTok Shop setup, Oversee talent casting and complex negotiations, Translate campaign ideas into platform-native briefs, Manage team workflows and profitability metrics, Mentor local CAIT team members, Build partnerships with talent networks and regional leads
Seniority
Senior, hands-on IC