Marketing Officer
Core
Support day-to-day and strategic marketing activities for Gray Dawes Group's APAC travel management and events business, bridging local and global campaigns.
Role type
Marketing Specialist (B2B)
Builds
Marketing strategies, campaigns, digital content, and client-facing materials for the APAC region.
Domain
Travel management and events
Deliverable
product features
Required skills
B2B campaign management, digital marketing, SEO, social media management, email marketing, data analysis, content creation, stakeholder management, competitor analysis
Preferred skills
Travel industry experience, APAC market insight
Technologies
Google Analytics, Mailchimp, HubSpot, Canva, Adobe Suite
Responsibilities
Assist with APAC-wide marketing strategies, coordinate EDMs and social media content, manage social media schedules, update website content, track campaign performance, support sales teams with materials, monitor competitors.
Seniority
Mid-level, hands-on IC