Email Marketing & Copywriting Specialist (Freelancer)
Core
Planning, writing, and executing email marketing campaigns for various brands to drive action and engagement.
Role type
Freelance Email Marketing & Copywriting Specialist
Builds
Email marketing campaigns and optimized messaging variants
Domain
Digital Marketing / Email Marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Copywriting, Email Marketing strategy, Commercial writing, Customer journey mapping, AI tools for content optimization, Data analysis (open rate, CTR, conversions)
Preferred skills
Content marketing experience, Creative writing, Autonomous work
Technologies
AI tools for research and ideation
Responsibilities
Write email copies, subjects, preheaders, and CTAs; Adapt tone and style per brand and audience; Plan and execute mailing campaigns; Optimize texts for clarity and consistency; Analyze campaign results to identify improvements.
