Senior eCommerce & Optimisation Specialist
Core
Senior specialist responsible for Shopify ecosystem health, performance, and optimization, focusing on CRO, UX, and customer behavior to improve conversion and revenue.
Role type
Senior eCommerce & Optimisation Specialist (Shopify)
Builds
Optimized Shopify storefronts, mobile app experiences, and data-driven conversion strategies
Domain
Retail eCommerce, Fashion, Digital Experience
Deliverable
product features
Required skills
Shopify (Plus) expertise, Conversion Rate Optimization (CRO), User Experience (UX) design, Customer Experience (CX) strategy, A/B testing and experimentation, Google Analytics 4 (GA4), Shopify Analytics, Technical troubleshooting (themes/apps/integrations), Mobile app evolution
Preferred skills
Liquid programming, Experience with Tapcart, Braze, Tagalys, Matrixify, Refundid, Shop Pay
Technologies
Shopify, Shopify Plus, GA4, Shopify Analytics, Tapcart, Braze, Tagalys, Matrixify, Refundid, Shop Pay, Liquid
Responsibilities
Own day-to-day health and performance of the Shopify platform; Optimize customer journey across landing pages, collections, cart, and checkout; Analyze conversion funnels and customer behavior to identify optimization opportunities; Design and execute CRO experiments and A/B tests; Improve navigation, merchandising, and product discovery; Troubleshoot technical issues and manage external development partners; Evolve and scale the mobile app experience; Collaborate with Creative, CRM, and CX teams to drive onsite decisions.
Seniority
Senior, hands-on IC with light leadership