Head of Creative - Art Deco & Adults - LEGO® DESiGN
Core
Set creative direction for LEGO's Art, Deco, and Adult consumer groups, ensuring alignment with brand vision and consumer needs across all touchpoints.
Role type
Senior leadership creative director (Art, Deco & Adults)
Builds
Innovative LEGO experiences, products, and brand touchpoints for adult and art/design-focused consumers
Domain
Consumer goods / Toys / Design & Creative Direction
Deliverable
product features
Required skills
Creative direction, consumer insight analysis, strategic innovation planning, team leadership and mentoring, cross-functional collaboration, commercial acumen, trend anticipation, stakeholder management
Preferred skills
Experience in toy industry, art/deco trends, experience design, interaction design, physical-digital hybrid play, external partner collaboration
Technologies
None explicitly stated
Responsibilities
Define and steer innovation strategy for the Consumer/Passion Group; Lead the Creative Leads team with strategic guidance and mentoring; Collaborate with cross-functional partners to ensure end-to-end coherence; Translate business plans into clear creative value; Act as a cultural and market trend antenna for the global collector industry
Seniority
Senior, strategic leadership
