百度集团智能驾驶事业群组公关（J81538）
Core
Develop annual communication strategies and integrated campaigns for Baidu's autonomous driving business group, covering technology iterations, media events, executive communications, and product launches.
Role type
Senior PR strategist (autonomous driving)
Builds
Brand influence and public perception for Baidu's autonomous driving and smart cockpit products
Domain
Autonomous driving / AI / Technology
Deliverable
product features
Required skills
PR strategy, integrated campaign planning, social media content creation, industry trend analysis, stakeholder coordination, executive communication
Preferred skills
AI and autonomous driving domain expertise, KOL resource management, creative storytelling
Technologies
N/A
Responsibilities
Plan and execute annual communication strategies for autonomous driving and related business units; Create impactful communication projects to establish industry leadership; Develop viral social media content to enhance brand popularity; Coordinate media resources and KOLs for business and product experiences.
Seniority
Senior, hands-on IC
