Leitung Marketing (m/w/d)
Core
Leading marketing operations for a 170-year-old flag and display manufacturing company, blending traditional branding with digital strategies to showcase the brand.
Role type
Marketing Manager (Hands-on IC with team coordination)
Builds
Marketing campaigns, digital channels, event solutions, and brand assets for a B2B manufacturing client.
Domain
Manufacturing (Flags, Masts, Displays) + Digital Marketing
Required skills
Marketing campaign management, Content creation (Web, Newsletter, Social Media), Digital channel strategy, Event planning & organization, B2B Social Media, Adobe Creative Suite, Google Analytics, Team coordination, Product management
Preferred skills
AI tools usage, Digital storytelling, Experience with marketing automation
Technologies
Adobe Creative Suite, Google Analytics, Social-Media-Management-Tools, AI Tools
Responsibilities
Develop and execute print and online marketing campaigns; Create content for website, newsletter, and social media; Plan and organize trade fairs and customer events; Collaborate with sales and e-commerce for lead generation; Manage product marketing for standard and new products; Analyze marketing performance and optimize strategies; Coordinate with one employee and mentor a trainee or intern.
Seniority
Mid-Senior, Hands-on Manager