Membership and Fan Engagement Manager
Core
Drive fan base growth and deepen engagement through membership programs, grassroots initiatives, and education programs for the Supercars Championship.
Role type
Membership and Fan Engagement Manager
Builds
MySupercars membership platform, grassroots motorsport networks, and education programs (Students on Track, Girls in Motorsport)
Domain
Motorsport / Sports Marketing
Deliverable
product features | dashboards & analysis
Required skills
Membership program management, grassroots community engagement, stakeholder relationship building, data analysis for audience insights, budget management, project coordination
Preferred skills
Degree in Marketing/Communications/Sport Management, experience in sport/entertainment/events, collaboration with community groups
Technologies
Microsoft Office (Word, Excel, PowerPoint), CRM systems, digital communication platforms
Responsibilities
Develop and manage the MySupercars Membership program to drive acquisition and retention; Execute grassroots initiatives connecting with local motorsport clubs and community organizations; Lead planning and delivery of education programs like Students on Track; Analyze fan data to refine engagement strategies and optimize KPIs; Manage budgets and supplier relationships for engagement activities
Seniority
Mid-level, hands-on IC