Social Media Manager
Core
Build and scale Dutch Vet's social media presence into a high-impact growth and brand channel for a telemedicine pet care service.
Role type
Social Media Manager (Growth & Brand)
Builds
Social media strategy, content calendars, and community engagement for a veterinary telemedicine platform.
Domain
Health & Wellness / Pet Care / Telemedicine
Deliverable
product features
Required skills
Social media strategy, short-form video content creation, community management, influencer partnerships, performance marketing, data analysis, project management
Preferred skills
Experience in consumer/health/pet/subscription businesses, influencer/creator partnerships, paid social advertising
Technologies
Facebook, TikTok, Instagram, YouTube Shorts
Responsibilities
Own and execute social strategy across multiple platforms; Create and publish high-performing content; Manage content calendar aligned to campaigns; Drive engagement through community management; Analyze performance and optimize based on conversion signals; Collaborate with Growth on paid amplification and creator content.
Seniority
Mid-level (3–6 years experience)