Content Marketing Lead
Core
Own content production and distribution for a developer tools company building localization infrastructure, producing technical content for senior engineers and automating the workflow.
Role type
Content Marketing Lead (Developer Tools)
Builds
Blog posts, research articles, changelogs, product update emails, newsletters, social posts, Google Ads campaigns, and example repos/demos.
Domain
Developer tools / Localization engineering / AI infrastructure
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Technical writing for engineers, SEO/GEO strategy, Google Ads management, social media distribution, podcast booking, scripting/Automation, AI workflow design, data-driven performance tracking
Preferred skills
Experience marketing developer tools, familiarity with localization/i18n, demand generation background, category-level research writing
Technologies
Claude (Cowork/Code), Git, AI-assisted development tools, Google Ads platform
Responsibilities
Write mechanism-dense technical content, distribute content across owned and external channels, manage social presence, track SEO/AI visibility metrics, run Google Ads campaigns, book founders for podcasts, build example repos, maintain automated production pipelines
Seniority
Individual Contributor, high autonomy
