Content Specialist
Core
Create social-first content concepts and manage production for beauty brands to drive engagement on platforms like Meta, TikTok, and Pinterest.
Role type
Content Specialist (Social Media & Production)
Builds
Social media content assets (video, scripts, shot lists) for retail media campaigns
Domain
Beauty retail / Social media marketing
Deliverable
product features
Required skills
Content strategy, social-first creative, campaign production management, platform expertise (Meta, TikTok, Pinterest), project management, stakeholder management, trend analysis
Preferred skills
Beauty industry experience, on-camera confidence
Technologies
Meta, TikTok, Pinterest
Responsibilities
Develop concepts, scripts, and shot lists from briefs; brief and oversee creators/talent/production partners; manage revisions and final delivery; analyze campaign performance to optimize future content
Seniority
Individual Contributor