Organic Social Media Manager
Core
Own the day-to-day organic social presence across a portfolio of major social platforms, translating strategy into engaging content plans and managing distinct brand persona accounts.
Role type
Senior Organic Social Media Manager
Builds
Short-form video content, captions, and community engagement strategies for health/wellness brands
Domain
Health & Wellness / Telehealth
Deliverable
product features
Required skills
Editorial judgment, copywriting, creative direction, performance analysis, platform mechanics knowledge (Instagram, TikTok, Facebook), AI tool fluency, cross-functional collaboration
Preferred skills
Healthcare/telehealth experience, menopause/women's midlife health knowledge, creator relationship building
Technologies
ClickUp, AI writing tools
Responsibilities
Own organic posting strategy and content calendar; create production briefs and hooks/captions; adapt paid assets for organic use; engage with creators and audience conversations; route inbound messages and escalate reputation issues; produce performance reporting and recommend tests.
Seniority
Mid-Senior, hands-on IC