Digital Producer
Core
Build, test, and manage subscription campaigns, conversion-focused landing pages, and paywall configurations for a media company.
Role type
Digital Producer (Product & Marketing)
Builds
Subscription campaigns, paywalls, landing pages, and digital experiments
Domain
Media, Publishing, Digital Subscriptions
Deliverable
product features
Required skills
HTML/CSS editing, Piano (paywall tool), A/B testing, CRO principles, QA, cross-functional coordination
Preferred skills
Experience in media/publishing/e-commerce, Google Analytics, stakeholder management
Technologies
Piano, Google Analytics
Responsibilities
Maintain and update digital experiences (paywalls, meters, registration walls); Execute on-site messaging for sales and content-led campaigns; Conduct QA and edit CSS to onboard new components; Implement site updates and price changes; Build and QA technical setups for digital experiments; Coordinate cross-functional launches; Act as first point of contact for digital production issues
Seniority
Mid-level, hands-on IC
