PROMOTOR(A) VOLANTE
Core
Field promoter visiting assigned retail routes to execute merchandising, product replenishment, and promotional activations for Coca-Cola products.
Role type
Field Promoter (Merchandising & Sales Support)
Builds
Product availability and brand visibility in retail stores
Domain
FMCG / Beverage Retail
Deliverable
product features
Required skills
Route execution, product replenishment, merchandising layout setup, promotional activation execution, heavy material handling, inventory organization, irregularity reporting
Preferred skills
Team collaboration, commercial meeting participation
Technologies
None stated
Responsibilities
Visit assigned retail routes according to defined routing; Replenish products in gondolas, racks, and refrigerators according to proposed layouts; Execute merchandising actions and promotional activities at client stores; Handle separation and delivery of heavy materials (racks, refrigerators); Organize stock materials for easy location and separation; Report irregularities such as stockouts or competitor actions to management; Participate in commercial meetings to align on targets and strategies