CRO Manager (Conversion Rate Optimization)
Core
Designing and executing A/B and multivariate tests to drive experimentation strategy and deliver data-backed recommendations for Experience Design and digital experience initiatives.
Role type
Manager, Conversion Rate Optimization (CRO)
Builds
CRO roadmaps, test rollouts, and ongoing reporting for client websites
Domain
Digital marketing / Experience Design
Required skills
A/B testing design, multivariate testing, data interpretation, client management, roadmap planning, cross-functional collaboration
Preferred skills
Experience Design alignment, business goal alignment
Technologies
A/B testing tools, multivariate testing platforms
Responsibilities
Design meaningful A/B and multivariate tests, interpret test results with clarity, manage CRO roadmaps, oversee post-test rollout requirements, deliver ongoing reporting
Seniority
Manager, hands-on IC