Senior Digital Executive
Core
Lead strategy, execution, and optimization of digital brand campaigns for clients, managing the full lifecycle from planning to reporting.
Role type
Senior Digital Associate (Senior Digital Executive)
Builds
Digital brand campaigns across search, social, and programmatic channels
Domain
Digital Advertising / Brand Marketing
Deliverable
product features
Required skills
Digital campaign strategy, multi-channel ad management (Google, Meta, LinkedIn, TikTok, Amazon, Microsoft), brand marketing metrics, data analysis, budget management, vendor management, team leadership
Preferred skills
Knowledge of new digital platforms, thought leadership in digital space
Technologies
Google Ads, Meta Ads, LinkedIn Ads, TikTok Ads, Amazon Advertising, Microsoft Advertising, ad serving and tracking technologies
Responsibilities
Develop and implement comprehensive digital brand strategies; oversee execution and optimization of campaigns across various platforms; lead analysis of campaign performance data and deliver client reports; guide junior team members; manage digital campaign budgets and negotiate with vendors; stay updated on digital advertising trends.
Seniority
Mid-Senior, hands-on IC with leadership responsibilities