PR KOL Specialist - APAC
Core
Building and maintaining relationships with Key Opinion Leaders (KOLs) to support public relations goals and brand perception within the crypto industry.
Role type
PR KOL Business Development Specialist
Builds
KOL partnerships and public perception for a global cryptocurrency exchange
Domain
Cryptocurrency / Blockchain / Public Relations
Deliverable
client delivery
Required skills
KOL identification and engagement, event coordination, crisis communication support, cross-functional collaboration, reporting on public sentiment, professional representation
Preferred skills
fluency in additional languages, interest in crypto/blockchain industry
Technologies
none stated
Responsibilities
Identify and engage KOLs aligned with brand values; support PR team in organizing and attending KOL events; act as liaison between company and KOLs; help manage crisis communications; prepare updates and reports on KOL activities; collaborate with cross-functional teams to align KOL strategies
Seniority
Entry-level, recent graduate