Product Marketing Manager
Core
Drive go-to-market execution, product positioning, and adoption for Orbital Copilot, an AI assistant for commercial real estate law, specifically in the US market.
Role type
US-based Product Marketing Manager (IC)
Builds
US-specific GTM campaigns, product launches, competitive battlecards, and customer advocacy materials for a legaltech SaaS product.
Domain
Legaltech / Commercial Real Estate / AI
Deliverable
product features
Required skills
B2B product marketing, GTM campaign planning, product launch coordination, competitive intelligence analysis, copywriting, project management, understanding of US B2B buying landscape
Preferred skills
Experience in regulated industries (legal, finance), experience with AI/legaltech products, comfort working in distributed teams
Technologies
None explicitly listed beyond general 'AI' and 'legaltech' domains
Responsibilities
Adapt global positioning and messaging frameworks for US buyer personas and competitive dynamics; Plan and execute integrated US GTM campaigns with Demand Generation and Content teams; Coordinate US product launch execution including timelines and channel strategy; Develop US-focused competitive content (battlecards, comparisons, objection handling guides); Translate customer success stories into field-ready case studies and sales materials; Contribute to post-sale adoption campaigns and upsell motions; Gather field feedback from US sales calls to inform global strategy
Seniority
Mid-level, hands-on IC