Senior Brand Designer
Core
Strategic brand design lead defining creative strategy and visual language for the next generation of financial products and the Uniswap brand.
Role type
Senior Brand Designer (Strategic Lead)
Builds
Brand systems, social campaigns, microsites, physical buildouts, and presentations for the Uniswap Protocol and related products.
Domain
DeFi / Cryptocurrency / Digital Finance
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Strategic brand design, end-to-end project leadership, creative strategy definition, visual language development, design mentorship, contractor management, trend analysis, complex problem solving, typography, layout, Figma, Adobe Suite
Preferred skills
Crypto/dApp familiarity, marketing design for crypto tools, animation/motion design, GenAI tool integration
Technologies
Figma, Adobe Suite, GenAI tools
Responsibilities
Collaborate cross-functionally to generate ideas and design solutions; Lead medium to large projects including social campaigns and brand systems; Define and communicate creative strategy; Develop cohesive visual language; Drive team adoption of AI-native workflows; Engage in design reviews; Mentor designers and serve as subject matter expert; Lead recruitment and onboarding of contractors and agencies; Monitor design, crypto, and marketing trends.
Seniority
Senior, hands-on IC with mentorship responsibilities