Staff Brand Designer
Core
Setting and upholding the highest craft standards for Mercury's brand across all touchpoints, including campaigns, web, social, and events, while defining visual excellence and AI integration in the creative process.
Role type
Staff Brand Designer (High-level IC with team influence)
Builds
Mercury's brand identity, visual systems, and high-visibility creative assets for a fintech startup
Domain
Financial Technology (Fintech) / Brand Design
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work -> product features (Brand assets & systems)
Required skills
Mastery of typography, layout, color, and composition; Brand system architecture and stewardship; Art direction and commissioning external creatives; Design system ownership; AI tooling integration in creative workflows; Strategic visual decision-making
Preferred skills
Experience in high-craft environments (agency, fashion, elevated consumer); Mentorship of senior designers; Cross-functional collaboration with strategists and PMMs
Technologies
Figma
Responsibilities
Set and uphold craft standards across all brand surfaces; Lead end-to-end execution of complex brand design projects; Co-lead creative direction evolution with leadership; Provide hands-on craft oversight and quality review for the Brand Studio; Commission and art-direct external photographers, illustrators, and motion designers; Develop brand system documentation and decision frameworks; Mentor IC3 and IC4 designers on craft; Shape AI usage standards within the design team
Seniority
Staff, hands-on IC with strategic influence and mentorship
